Jordan has good size, bulk and athleticism to play his position. He has long arms and legs that make him very hard to defend. He also has those long strides that make it easy for him to get separation in his route running against linebackers and show his numbers to the quarterback, which makes him an excellent target. Jordan will make that difficult catch down the slot even when he knows he is going to get hit by a safety with coverage over the top. He shows on film to have the agility to play more than one receiver position for you on your offense. Jordan is one of many type of offensive tight ends/receivers who will be a mis-match in the red zone and can be used on the outside as a receiver to move the chains and give you that big body receiver with some run after the catch skills. Jordan has the excellent hands needed in a team's passing game to impact and become a threat anytime he is on the field at any receiver position.
Jordan can't block. He can't block inline and he can't block in space. He does a solid job blocking when he is lined up against the sidelines as a wide receiver because he can use the sideline to his advantage and his lack of lateral agility to block is minimized. He has the athletic ability to block, but his blocking techniques are pitiful at the college level. He gives good effort and seems to be able to engage and make the initial contact; however, after contact, his technique goes all to hell. This is a big problem for the next level and will limit his impact. He has to concentrate, finish his blocks and continue to move his feet once he makes contact. Jordan has to decide if he wants to be a tight end or a wide receiver -- and so will the team that selects him in the draft.
Jordan is a wide receiver stuck in a tight end's body. He has excellent tight end speed, but would be considered slow as a wide receiver. He is a terrible blocking tight end in space and in line, but as a wide receiver, he has the long arms that make it easy for him to block smaller corner backs on sweeps and screens, as long as he doesn't have to go and find them. He shows on film very good hands and the ability to gain yardage after the catch. He also shows the ability to adjust to the ball in the air and the football intelligence to run routes against zones and make himself a target when the play is breaking down. Jordan is a good football player. However, if you are drafting him thinking he can be your tight end or H-back and do all the blocking that is required to play those positions, I believe you are making a big mistake. Jordan is a wide receiver/slot receiver and if he is used that way, he can impact. I know that he can make good blocks. I have seen him do it on occasion, but for the majority of the time, he is not a good blocker and expecting him to all of a sudden become a good blocker is wasting his talents. Jordan has the talent to be a #2 wide receiver with the potential in the future to be a #1 wide receiver after he learns the route tree, learns how to run routes to get himself free and shows the hands to catch the ball down the field deep consistently. He can do all of that; you just have to wait and hope he has the work ethic that equals his talent so that he will reach his full potential. I like this kid and I think after you select him, you can use him in your multiple receiver formations and go from there. Jordan reminds me of TJ Houshmandzadeh, former receiver for the Bengals.
Drew "The B.S. Detector" Boylhart